"Hand Family Companies president and CEO JR Hand and Columbia Distributing chief strategy officer Jesse Ferber will share the bev-alc trendlines they're watching, as well as how they're approaching their respective portfolios. Hand shocked the industry this year with the multistate distributor's entry into Southern California with the acquisitions of Stone Distributing, Classic Beverage and Scout Distribution, forming Sunset Distributing the largest craft distributor in Southern California."
"Columbia Distributing is one of the largest total beverage distributors in the nation. Hand and Ferber will be joined by Bump WIlliams Consulting president Dave Williams, who will offer insights into how retailers are approaching their shelf sets and display space going into 2026, where beer falls on the priority list and how small brands can keep up with the big guys."
"The trio will speak at Brewbound Live 2025 (December 10-11) at the Marina del Rey Marriott. Tickets are available now for the gathering of founders, entrepreneurs, sales leaders, marketers, c-suite executives, retailers, distributors and suppliers from across the industry. The 2025 speaker roster includes: Rebecca Dye Yonushonis, CMO, New Belgium Brewing; Leah Wong Ashburn, owner and CEO, Highland Brewing; Kaleigh Theriault, director of bev-alc thought leadership, NIQ;"
Brewbound Live 2025 convenes senior distribution and industry leaders December 10-11 at the Marina del Rey Marriott to present bev-alc trendlines, portfolio strategies and retail dynamics. JR Hand and Jesse Ferber outline distributor approaches and expansion moves, including Hand's formation of Sunset Distributing after multiple Southern California acquisitions. Columbia Distributing is identified as one of the nation's largest total beverage distributors. Dave Williams will analyze retailer shelf sets, display planning for 2026, beer's placement in merchandising priorities, and tactics for small brands to compete with larger competitors. Tickets are available now and the agenda includes numerous brewery and beverage executives.
Read at www.brewbound.com
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