Bayern Munich and Rwanda: Why is sponsorship controversial? DW 02/04/2025
Briefly

Despite a ceasefire, conflict in the Democratic Republic of Congo involving the M23 rebel group has worsened the humanitarian situation. Rwanda, accused of backing M23, maintains its military actions are defensive. This turmoil has drawn the attention of DR Congo's leadership, with Foreign Minister Therese Kayikwamba imploring Bayern Munich and two other clubs to sever ties with Rwanda due to human rights abuses linked to the sponsorship. Bayern has defended its partnership, promoting youth development in Rwanda while trying to portray a positive impact in Africa.
Rwanda denies backing M23, asserting its actions are in self-defense, but the UN calls for withdrawal from DRC and ending support for the rebel group.
DR Congo's Foreign Minister criticized Bayern Munich's sponsorship deal with Rwanda, stating it directly contributes to the humanitarian crisis and calling for its cancellation.
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