"Before heading out on tour, it's common practice for artists to set a budget and revenue targets, which can be based on how complex a show is to produce and who they need to pay, according to Michael Kaminsky, the founder of music management company KMGMT. This includes the artists themselves, and usually band members, an agent and a manager, he said."
""Touring's gotten pretty expensive, and you want to bring production, you want to do a good show, and you very often figure out you have to make a certain amount of money," Kaminsky said. In the U.S., artists usually then turn to promoters, who get a cut of the ticket sales to market the show and hit those revenue targets. Promoters may do this by selling things like merchandise or parking packages."
"Last fall, for example, singer Olivia Dean took a strong stance against resale prices at her shows. Ticketmaster then activated its Face Value Exchange feature for her tour dates, it said in a statement on its website. Under the program, tickets can only be sold at the price a consumer paid for them, and is something artists can opt int"
Harry Styles announced a new single and a 30-date New York City residency, and ticket sales produced long virtual queue waits and high resale prices. Fans blamed Ticketmaster and the artist for pricing and access problems. Artist control over ticket pricing varies by artist. Artists commonly set budgets and revenue targets based on production complexity and personnel pay. Artists then work with promoters, who market shows and take a cut of ticket sales while selling add-ons like merchandise and parking. Ticket sales largely determine outcomes. Some artists, such as Olivia Dean, have used Ticketmaster's Face Value Exchange to limit resale prices.
Read at www.npr.org
Unable to calculate read time
Collection
[
|
...
]