The Macy's Thanksgiving Day Parade is a year-round endeavor for artists and engineers, involving sculptors, carpenters, and seamstresses to create its iconic balloons and floats.
This year marks the 98th edition of the Macy’s Thanksgiving Day Parade, despite its start in 1924, with a brief cancellation during World War II.
The Macy's Studio in New Jersey transforms from a bland exterior into a vibrant internal world, resembling an amusement park, where preparations resemble an artistic spectacle.
The cost of producing the parade is estimated around $13 million, but Macy’s refers to it as "a gift to the nation" without providing specific costs.
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