"In 2018, Christie's catapulted AI artwork into the mainstream when they sold the Paris-based collective Obvious's GANS inkprint Portrait of Le Comte de Belamy (2018) for $432,500, dwarfing the work's high estimate of $10,000. And, few could forget the March 2021 sale of Beeple's digital work Everyday: The First 5000 Days (2021), which hammered at $69.3m (the house applied no estimate) and put NFTs on the art world map."
"Since then, Christie's has legitimised the practices of a number of NFT artists across Christie's 3.0 and the house's regular sales, featuring works by leading digital creatives like the AI poet Sasha Stiles, the abstractionist Tyler Hobbs, and the Ethiopian photography collective Yatreda. NFTs have reached collectors around the world, and entered institutions like New York's Museum of Modern Art (MoMA)."
Christie's is closing its pioneering digital art department, launched in 2022 alongside Christie's 3.0, while the blockchain-based platform remains live. The company will fold digital art sales into its broader 20th- and 21st-century art category and retain one New York-based digital art specialist. Two members of the three-person team were reportedly let go in August. The house's decision raises uncertainty about the future of its Art+Tech Summit. Christie's previously drove major Web3 milestones, selling Obvious's Portrait of Le Comte de Belamy and Beeple's Everyday, and has featured many leading digital creators and helped NFTs enter institutions like MoMA.
Read at The Art Newspaper - International art news and events
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