"One week after receiving three Grammy awards for the 2025 album DeBí TiRAR MáS FOToS, Puerto Rican singer Bad Bunny made history last night when he delivered the Super Bowl half-time performance almost entirely in Spanish. The right-wing fury surrounding the "Benito Bowl," a label inspired by Bad Bunny's birth name Benito Antonio Martínez Ocasio, primed his Super Bowl performance to be heavily meme-able well ahead of its occurrence."
"The 13-minute celebration of Boricua pride was rife with cultural and political symbolism, as well as multiple heartwarming and humorous moments that had everyone feeling a bit more in touch with their Latine side - regardless of what their 23AndMe results might indicate, as echoed in thousands of memes. The National Football League's (NFL) selection of Bad Bunny caused quite a stir last fall, eliciting uproar across the Trump administration due to the singer's longstanding anti-ICE commentary and, frankly, because of racism and xenophobia"
Bad Bunny delivered an almost entirely Spanish Super Bowl halftime performance that celebrated Boricua and Latine pride through cultural and political symbolism. The 13-minute set included heartwarming and humorous moments that connected broadly with Latine audiences and inspired thousands of memes. The performer had recently won three Grammys for the 2025 album DeBÍ TiRAR MÁS FOToS and incorporated numerous references to Puerto Rico's landscape, history, and culture. The NFL selection provoked conservative backlash because of the singer's anti-ICE commentary and wider racism and xenophobia, prompting a competing "All American Halftime Show" from Turning Point USA featuring Kid Rock. Netizens mocked the conservative response while amplifying the show's themes.
Read at Hyperallergic
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