"The assumption is that the product's purpose - the reason it exists, the job it was built to do - is still the right one. AI is just the new capability being added to that existing purpose."
"What if the purpose itself has changed? Jakob Nielsen identified this shift in 2023 when he called AI 'the first new UI paradigm in 60 years.' His argument was precise: we've moved from command-based interaction - where the user tells the computer how to do something - to a new paradigm."
Product teams are currently focused on integrating AI into existing products without questioning the fundamental purpose of those products. The prevalent approach assumes that the original purpose remains valid and that AI is merely an enhancement. However, this perspective overlooks the possibility that the purpose itself may have evolved. The distinction between optimizing existing products and reassessing their core purpose is crucial, as AI represents a significant shift in user interaction and product functionality.
Read at Medium
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