The Liberal National Party Queensland (LNP) is using AI to shape public perception of Queensland's current premier, Steven Miles, in a move that has sparked debate over the ethical implications of such tactics in political campaigning.
Globally, AI is increasingly utilized in political campaigns to analyze voter behavior, craft targeted messages, and even create persuasive content, as seen in recent elections in the UK, Pakistan, and Australia.
The use of AI by the LNP in Queensland represents a significant escalation in the Australian political landscape, with a humorous portrayal of the premier in a video intended to undermine his leadership and influence voter opinion.
The unique aspect of the LNP's AI approach lies in its manipulation of the individual's actual form, posing ethical questions about the boundaries of using technology in political messaging and negative campaigning.
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