The 'Dead Internet Theory' posits that much of the content online is created by bots and AI rather than humans, raising concerns about the integrity of internet interactions. A recent study suggests that bots now account for nearly half of web traffic. This automation trend makes genuine human engagement feel increasingly rare, with platforms overflowing with AI-generated content. The complexity of this issue reflects a troubling shift towards a digital landscape dominated by non-human interactions, posing challenges for authentic communication in the online world.
In 2024, a study by the cybersecurity firm Imperva revealed that nearly half of all web traffic comes from botsâa figure that's only growing as AI models scrape data for training.
The 'Dead Internet Theory' suggests most online content isn't real but generated by bots, algorithms, and AI, leading to a less human-centric experience.
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