Cinecraft Productions partnered with a global retailer to modernize their retail training for 100,000 associates using AI technology. By simplifying a cumbersome 15-step sales process into three clear steps, the training became more efficient, which in turn increased average shopping basket value. The new training strategy included AI-generated feedback through video-based simulations and a dynamic approach, allowing associates to receive tailored responses based on their input. This not only built their confidence but fostered a user-friendly learning environment that resonated with the retailer's goals.
Our AI-driven approach not only enhances training efficiency but also empowers associates by providing instantaneous and personalized feedback, ensuring a more engaging learning experience.
Condensing the sales process from 15 steps to 3 has not only simplified training but has also proven to increase the average shopping basket value significantly.
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