"CEO Sam Altman, in a post on X, outlined the principles that will guide the company's approach to advertising. The executive of the California-based AI research and deployment company wrote on X, "We will not accept money to influence the answer ChatGPT gives you, and we keep your conversations private from advertisers." Altman also acknowledged that many users want to access AI without paying, and he expressed hope that this new business model would be successful."
"The decision to introduce ads in the ChatGPT Free and Go tiers aligns with OpenAI's mission to make powerful AI accessible to everyone. The company has pursued this goal through its free product and low-cost subscription tier, ChatGPT Go, which launched last year in 171 countries. Although Altman has previously called advertising a " last resort," there's a 37% chance that OpenAI will introduce ads on ChatGPT before Mar. 31."
OpenAI plans to test advertisements in ChatGPT Free and Go tiers with ads clearly labeled and separated from model responses so they do not influence outputs. User conversations will remain private from advertisers, and Plus, Pro, Business, and Enterprise subscriptions will remain ad-free. CEO Sam Altman emphasized that the company will not accept money to influence ChatGPT's answers and acknowledged strong demand for free AI access. OpenAI aims to make ads useful to users, similar to Instagram. The move responds to high compute costs and growth goals, with a reported 37% chance of ads by Mar. 31.
Read at Benzinga
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