"While AI companies, startups, and others are rolling out their own web browsers that embed AI services deep into the web surfing experience, Mozilla's Firefox is instead allowing its customers to swap out their default search engine for an AI-powered search option in the browser they already use. The company on Tuesday announced that it's bringing AI answer engine Perplexity to Firefox, letting customers decide whether they want to use AI to search the web and find new information."
"It will arrive on mobile devices in the months ahead. Once enabled, Perplexity offers a conversational search experience where answers appear with citations, as opposed to a list of web links, as with Google's traditional search. The option will appear in the unified search button in the address bar, which lets you quickly switch to search with Perplexity as needed. Users can also configure their default search provider in Firefox's settings."
"Mozilla had earlier said that if the Perplexity pilot was successful, it would look to add more AI answer engines or search options to its browser in the future. (It likely started with Perplexity because the company says it won't share or sell users' personal data.)"
Mozilla is adding the AI answer engine Perplexity to Firefox as an optional search provider that users can enable or set as their default. The Perplexity option provides conversational search results that surface answers with citations rather than a list of links. The feature appears in the unified search button in the address bar for quick switching and will be available on desktop globally first, with mobile rollout planned later. Positive user feedback drove broader desktop availability. Mozilla is also making browser profiles widely available and continues testing visual search with Google Lens. The company indicated it may add more AI answer engines in the future and highlighted Perplexity's data non‑sharing claim.
Read at TechCrunch
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