"Meta plans to test new subscriptions that give people access to exclusive features on it apps, the company told TechCrunch on Monday. The tech giant said the new subscriptions will unlock more productivity and creativity, along with expanded AI capabilities. In the coming months, Meta said it will offer a premium experience on Instagram, Facebook, and WhatsApp that gives users access to special features and more control over how they share and connect, while keeping the core experiences free."
"Meta also shared that it plans to scale Manus, an AI agent it recently acquired for a reported $2 billion, as part of its subscription plans. Meta is taking a two-fold approach to Manus. The company is going to integrate Manus into Meta products, while continuing to sell standalone subscriptions to businesses. Meta has already been spotted working on adding a shortcut to Manus AI on Instagram, according to a screenshot shared by reverse engineer Alessandro Paluzzi."
"Additionally, Meta plans to test subscriptions for AI features, such as Vibes video generation. Vibes is Meta's AI-powered short-form video experience built into the Meta AI app that lets people create and remix AI-generated videos. Although Vibes has been free since its launch last year, Meta now plans to offer freemium access to Vibes video creation, with the option to subscribe to unlock additional video creation opportunities each month."
Meta will offer premium subscriptions on Instagram, Facebook, and WhatsApp that unlock special features, increased control over sharing and connection, and expanded AI capabilities while keeping core experiences free. Each app will have distinct subscription features and Meta will test various subscription features and bundles. Meta plans to scale Manus, an AI agent it acquired for a reported $2 billion, by integrating it into Meta products and continuing standalone subscriptions for businesses. Meta will test AI-feature subscriptions such as Vibes, moving Vibes from free to freemium with options to subscribe for additional monthly video creation opportunities.
Read at TechCrunch
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