"Big week for OpenAI! The company is running basically every tech industry playbook, all at the same time, and it actually seems to be working. The company is adding apps to ChatGPT, in an effort to turn the chatbot into something more like an operating system. It's offering developers new tools to add ChatGPT into their existing apps. It's making huge, somewhat circular deals with every chip company everywhere. And, oh yeah, it's basically building ChatGPTikTok."
"On this episode of The Vergecast, we talk through everything OpenAI is up to. The Verge's Hayden Field was at the Dev Day event this week, and takes David and Jake on a tour of the vibes, the announcements, and the occasionally very confusing rationale for why OpenAI is doing what it's doing. She also tells us what she learned listening to Jony Ive talk about AI devices, which was nothing. She learned nothing."
"After that, the gang discusses what's going on with Sora, OpenAI's popular new social network. However you feel about the AI-generated future of everything, there's no denying that there's something different and more compelling about Sora. We still don't know whether the app will have staying power once the novelty wears off, but even if it doesn't, OpenAI is pretty good at creating these cultural moments. There will be others, for better and for worse."
OpenAI is adding apps to ChatGPT to make the chatbot operate more like an operating system, and is releasing developer tools to integrate ChatGPT into existing apps. The company is striking large, sometimes circular, deals with chip manufacturers to secure hardware capacity. OpenAI launched Sora, a new AI-driven social network that feels different and compelling, though its long-term staying power is uncertain. Public appearances, like Jony Ive's remarks about AI devices, offered little new technical insight. OpenAI's strategy repeatedly creates cultural moments and drives broad industry momentum across platforms, partnerships, and consumer products.
Read at The Verge
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