Jose Bayona, an immigrant from Colombia, is transforming communication within New York City's ethnic and community media. As the head of the Office of Ethnic and Community Media, he recognized the difficulty in pairing advertisers with many diverse outlets. His solution, Mosaic Connect, is an AI platform that matches advertisers to the appropriate community media quickly, streamlining a historically lengthy process. Bayona's writing and government communications background informs his approach, focusing on empowerment and diversity in media representation.
Jose Bayona's journey from an immigrant to a key figure in New York City's Office of Ethnic and Community Media highlights his commitment to connecting diverse communities through innovative approaches.
Bayona's venture, Mosaic Connect, utilizes artificial intelligence to streamline the process of matching advertisers with ethnic and community media, aiming to enhance communication in diverse communities.
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