Inside the AI divide roiling video game giant Electronic Arts
Briefly

Inside the AI divide roiling video game giant Electronic Arts
"A meme posted last month to a Slack channel for employees at Electronic Arts shows a cartoon man asking a trio of CEOs what they want. They answer in unison: "AI!" Then the man asks, "AI to do what?" The CEOs reply, "We don't know!" The man follows, "When do we want it?" The CEOs cheer again: "Right now!" Dozens of the video-game company's staff responded with crying laughing emojis."
"Two recent global surveys underscore how fierce this feud has become. One study of 7,000 professionals, funded by HR software company Dayforce, found that 87% of executives use AI daily, compared with 57% of managers and 27% of employees. Another study with 2,500 respondents commissioned by work marketplace Upwork found that 92% of C-suite leaders expect AI to boost productivity, while 40% of employees blame it for heavier workloads."
"At Electronic Arts, maker of "The Sims," "Madden NFL," and several other megapopular video-game franchises, leadership has spent the past year urging its nearly 15,000employees to use AI for just about everything - from creative projects like cranking out code and concept art to managerial work like scripting conversations with direct reports about sensitive topics such as pay and promotions, Business Insider has learned."
A Slack meme at Electronic Arts captured employee skepticism and humor about executive enthusiasm for AI. Executives across companies are mandating AI use and sometimes tracking it, while many workers worry that AI increases their workload and risks job loss. Surveys show executives use AI far more than managers and employees, and C-suite leaders overwhelmingly expect productivity gains while a significant share of employees report heavier workloads. Electronic Arts has urged its roughly 15,000 employees to apply AI across creative and managerial tasks and required training and daily AI tool usage in some roles.
Read at Business Insider
Unable to calculate read time
[
|
]