"Most business owners who hire me to integrate AI into their workflow are aware of AI trends like agents and automation, but they're completely overwhelmed by it and have no idea where to begin. Their employees tend to have even less AI knowledge and just think of it as a basic chatbot. Other clients want to jump right into complicated AI tools without learning any of the building blocks. They're trying to learn to fly before they learn to walk."
"My goal is to teach them that AI is not here to replace them; it's here to help them. I'm a digital growth consultant who helps brands grow organically and hone content strategy using AI and digital marketing techniques. Since taking on my first clients in March of 2024, I've helped companies - from fintech to e-commerce develop their AI skills. These are the first AI skills I tell people to learn if they want to be a high performer in the workplace."
"The first skill people should refine is proper AI prompting. I suggest using ChatGPT because it still has the largest market share compared to other AI models. A good prompt uses precise language and clear communication to explain a task and give it context. Prompting is a conversation. It should be floating and dynamic, not just following a technical process like you're checking boxes."
A digital growth consultant in Vancouver helps businesses use AI to grow brands organically and refine content strategy. Clients often feel overwhelmed by AI trends like agents and automation and their employees frequently view AI as a basic chatbot. Some clients attempt complex tools before learning fundamentals. Recommended starting tools include ChatGPT, Gemini, and Claude. Core skills begin with precise, conversational prompting and providing clear context. The next steps include building automated workflows and gradual integration. Emphasis lies on using AI to assist rather than replace people and on progressing from foundational skills to advanced automation.
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