Should content marketers be worried about AI? It's a hot topic-and one you can't spend too much time debating. Tools like ChatGPT are disrupting the pace of content creation and strategy. One expert prediction forecasts that AI will create 90% of digital content by 2025.
AI may produce content faster than humans, but search engines like Google are more interested in quality than quantity. Before you determine how AI can fit into your strategies and processes, it helps to identify existing gaps. Auditing your content and examining your processes for opportunities is where you need to begin.
[
add
]
[
|
|
...
]