"Research suggests CIOs are under pressure to roll out AI-enabled services. However, David Walmsley, chief digital and technology officer at jewelry specialist Pandora, told ZDNET it's crucial to avoid being carried away by the hype. "The big thing for me is the amount of FOMO in this space," he said. "I know every CIO is on the receiving end of that discussion, with business leaders saying: 'Every other company is doing something radical.' But here's the thing: they're not; they're really not.""
"He reflected on his firm's nascent dabbles into AI and suggested digital leaders must focus on the things that make their business special and apply AI to those areas: "Keep your peers and leaders focused on how to apply AI to your points of strategic advantage." Pandora focuses on "three big bets" in AI -- selling and service, product development, and back-end automation."
CIOs face strong pressure to deploy AI-enabled services while navigating widespread FOMO and unrealistic expectations. Business leaders should prioritize AI projects that create clear top-line growth and reinforce unique strategic advantages. Cross-functional collaboration with senior leadership and vendor partners is essential to build reliable data foundations. Pandora concentrates AI investment on three areas: selling and service, product development, and back-end automation. In retail, improving in-store customer experience through agentic AI can deliver meaningful differentiation. Leaders should support staff, work with peers, and encourage experimentation to convert AI ideas into measurable business outcomes.
Read at ZDNET
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