Google's greenhouse gas emissions increased by 50% from 2019 to 2023, driven by data center energy consumption and AI integration, challenging emission reduction efforts.
The environmental impact of AI expansion is highlighted, with AI models training and features consuming vast energy amounts, contributing to energy demand surpassing supply projections.
Microsoft also saw a 30% rise in greenhouse gas emissions due to data center construction, signifying the industry-wide challenge in reconciling AI advancement with sustainability goals.
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