Google's AdSense is launching a feature that allows ads to be integrated into third-party AI chatbot interactions. This decision follows tests with AI startups like iAsk and Liner, aiming to counter the rising competition from established chatbots such as OpenAI’s ChatGPT. Google aims to enhance its advertising reach amid the growing trend of users relying on AI for web searches. The company has heavily invested in AI technologies, continually updating its own products and tools such as the Gemini AI models and has already begun showing ads in AI-generated content for certain search queries.
Google's AdSense advertising network has begun incorporating ads within third-party AI chatbots, aiming to capitalize on the growing trend of chat-based user inquiries.
The move follows tests with AI startups like iAsk and Liner, as Google seeks to offset competition from prominent chatbots like ChatGPT and Claude.
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