U.K. business leaders feel pressured to accelerate investments in generative artificial intelligence despite an abundance of potentially dud advice clouding decision-making, research from Ernst & Young suggests.
Meanwhile, a survey of 150 U.K. CEOs by KPMG finds that 71% see generative AI as a top investment priority, despite ongoing economic uncertainty and a lack of regulatory or ethical AI frameworks.
Overall, 99% of U.K. CEOs have made or are planning to make "significant capital investments" in generative AI in the next 12 months, with 51% reallocating capital from other parts of the company to fund these investments (Figure A).
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