BCG says only 5% of companies are deriving value from AI. Here are the industries it says are getting it right.
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BCG says only 5% of companies are deriving value from AI. Here are the industries it says are getting it right.
"According to a new report from Boston Consulting Group, only 5% of companies in its2025 study of more than 1,250 global firms are seeing real returns on AI. Meanwhile, 60% of companies have seen little to no benefit, reporting only minimal increases in revenue and cost savings despite making substantial investments. BCG said that industries like software, telecommunications, and fintech have the highest levels of "AI maturity," which the firm defines as "the ability to create value at scale.""
"Amanda Luther, the global leader of AI and digital transformation at BCG, told Business Insider by email that "value" in the firm's report "refers primarily to measurable financial and operational impact - notably, revenue growth, cost reduction, and cash-flow improvements that translate into shareholder returns." It also includes "productivity gains, process efficiencies, and innovation outcomes that improve decision-making, speed, and quality of execution across workflows," she said."
Only 5% of companies in BCG's 2025 study of more than 1,250 global firms are realizing meaningful returns from AI, while 60% report little to no benefit despite substantial investments. Software, telecommunications, and fintech show the highest AI maturity and ability to create value at scale. Fashion and luxury, chemicals, and real estate and construction lag behind. Firms integrating AI into core functions—R&D, sales and marketing, manufacturing, and IT—delivered notable gains from 2024 to 2025. Value focuses on measurable financial and operational impact, including revenue growth, cost reduction, cash-flow improvements, productivity gains, and process efficiencies. Winners reshape workflows, up-skill talent, plan AI years ahead, and cultivate enthusiastic leadership.
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