
"In a series of viral commercials, AI upstart Anthropic broadcast to football fans that they should avoid AI with ads. The commercial was obviously targeting OpenAI, which plans to add ads to ChatGPT. Anthropic's bot, Claude, will never have ads, it says. In one of the Super Bowl slots, a short man asks a representation of an AI assistant how to get six-pack abs. The super supportive AI trainer says he has a workout plan for the man before abruptly pivoting to a pitch for height-increasing insoles."
"The public spat between the dueling San Francisco companies showcased an intense rivalry between OpenAI and Anthropic as they go head-to-head in a battle that could shape the technology's future. While both companies are still very young, their grappling could emerge as the next big clash between brands like IBM vs. Apple, Coke vs. Pepsi or McDonald's vs. Burger King."
"OpenAI has historically favored quick, free, public releases of its latest AI models, such as ChatGPT. It believes that feedback from many users helps improve its models and make them safer. Anthropic, co-founded by Dario Amodei, who left OpenAI in part because of its direction, says it is taking a more cautious approach. It says it is focusing on how to build AI products slowly and safely."
OpenAI and Anthropic, both San Francisco-based AI companies, are competing intensely over the future direction of artificial intelligence technology. During the Super Bowl, Anthropic launched viral commercials criticizing AI with advertisements, targeting OpenAI's plans to add ads to ChatGPT. Anthropic's Claude will remain ad-free. OpenAI's CEO Sam Altman responded on social media, calling the ads dishonest. The rivalry stems from their different philosophies: OpenAI favors quick, free public releases of AI models like ChatGPT, believing user feedback improves safety, while Anthropic, co-founded by former OpenAI executive Dario Amodei, takes a more cautious approach, controlling access to latest technology before broader release. This fundamental disagreement over speed versus safety could define the next major technology industry clash.
#ai-competition #openai-vs-anthropic #ai-safety-and-development-philosophy #super-bowl-marketing #artificial-intelligence-industry
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