Audible has announced its initiative to utilize AI technology for audiobook narration, planning to allow selected publishers to use this system through either Audible-managed production or self-service options. The service will feature over 100 AI-generated voices across several languages, with an AI translation feature expected later this year. CEO Bob Carrigan sees this innovation as a means to expand audiobook accessibility. However, reactions have been mixed, as writers and voice actors criticize the approach, expressing concerns about the loss of emotional authenticity in storytelling and the potential impact on the audiobook industry.
Audible's AI production technology aims to narrate audiobooks using over 100 AI-generated voices, expanding content availability in multiple languages while facing criticism from industry professionals.
Bob Carrigan, CEO of Audible, emphasizes that AI will help creators reach new audiences, offering every book in every language, balancing technology with premium content.
Critics like Joanne Harris argue that relying on AI for storytelling diminishes the art of narration, potentially discouraging listeners as it reduces depth to mere code.
Narrator Kristin Atherton highlights that human narrators bring nuance and emotion, which are essential for the immersive experience of audiobook storytelling.
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