AI, Slop, and the Split Future of Digital
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AI, Slop, and the Split Future of Digital
"AI is fantastic! The possibilities are limitless! A true revolution! And its biggest achievement might be to push digital back to being an addition to our lives, instead of the very centre of them. Wait, what?! No! YES, but don't panic. Ads have always been there and always will be. This is not a declaration of the end of anything."
"How it started: 24/7 YouTube livestreams filled with AI-generated videos, " 5,000 podcasts, 3,000 episodes a week, $1 cost per episode." And slop is spilling over from leisure to work. Enter "workslop": AI-generated content that looks slick but lacks substance. Slides, reports, summaries, even code without context. How it's going: Slop is everywhere. Workslop, thinkslop, hot-spicy-popular-unpopular-take slop. Valuable content is increasingly blending into noise, and with every scroll, we encounter more distractions, and each new piece diminishes the overall significance."
Low-quality AI-generated content ('slop') is proliferating across platforms, expanding from leisure into work and professional outputs. Automated streams, mass-produced podcasts, and inexpensive content are creating overwhelming volumes that outpace human attention. Slop appears polished but lacks depth, producing slides, reports, summaries, and code without meaningful context. The flood of machine-generated dopamine reduces engagement, diminishes significance of individual pieces, and strains users' ability to focus. Platforms attempt labeling, detection, and filtering while simultaneously releasing more AI content tools, creating conflicting incentives. The result is an attention crisis where valuable content struggles to be noticed amid rising noise.
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