AI-powered martech news and releases: September 5 | MarTech
Briefly

On Tuesday, the Wall Street Journal reported that many games don't work on the company's new Copilot+ PCs. The computers, which debuted in May, use Qualcomm chips which have a different architecture than the industry-standard Intel x86 - which most games are designed for. Microsoft told the Journal, "Players who want a high-performance native gaming experience may choose an alternate PC optimized for gaming." This highlights a significant compatibility issue for gamers using these new PCs.
Jared Spataro from Microsoft suggested that the economy is to blame for low Office 365 with Copilot sales, stating, "My sense is that organizations' ability to absorb the innovation is not nearly as great as the innovation coming their way... they can't even scrape together the budgets to buy this stuff." This reflects the growing strain on budgets versus technological advancements.
Concerns around pricing for Office with Copilot were voiced as it's roughly twice as much as the regular Office. As AI becomes more accessible and commodified through platforms like ChatGPT and others, organizations may identify Microsoft’s pricing as prohibitive, influencing their purchasing decisions.
Read at MarTech
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