Kroenke's long-term goal is to hike the value of the club to eventually flip it for a huge profit, focusing on operating profits and enhancing diverse income streams like merchandise, sponsorship, TV cash, and matchday revenue.
Deloitte's report highlighted Arsenal's operating losses totaling £234.2m in the recent five seasons, emphasizing the importance of generating operating profits to increase the club's overall value for a lucrative sale in the future.
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