The launch of the iPhone 16E showcases how Apple expertly utilizes perspective tricks to enhance the perceived allure of its budget-friendly smartphone. Priced at $599, the iPhone 16E features an aluminum frame, a single camera lens marketed as a 2-in-1, and wireless charging. To make the device stand out, Apple adopted exaggerated or hyper-perspective techniques in its presentations, creating a visually dynamic impression despite its inexpensive nature. This approach not only captivates viewers but also emphasizes the device's design and functionality, showcasing the power of visual marketing in electronics.
Apple deliberately used exaggerated perspectives and highly zoomed-in shots of the iPhone to make it look more 'outstanding' than usual.
The iPhone 16E debuted today (ditching the 'SE' moniker) with a design that seems to have lined up perfectly with all the rumors and speculations.
The reason the phone on the left looks more appealing lies in how we perceive objects.
Apple relied on a clever optical technique called exaggerated perspective or hyper-perspective.
Collection
[
|
...
]