"Since Tim Cook took over, Apple's stock is up over 18-fold, with annual revenues and profit growing roughly 4x, reaching approximately $416 billion and $112 billion respectively in the last fiscal year."
"Apple established itself as a designer of cutting-edge chips, with its own Apple silicon now used in Macs and iDevices, but it lost its innovative edge during Cook's tenure."
"The most successful new product was a set of wireless earbuds, which have become standard issue, while other products like the Watch and Vision Pro have not achieved the same cultural impact as previous hits."
"Cook was the first major company CEO to publicly announce he was gay, a moment of personal courage, but his delivery during product demos was often perceived as awkward and lacking enthusiasm."
Tim Cook will step down as CEO of Apple after 15 years, becoming executive chairman. John Ternus, a senior VP of hardware engineering, will succeed him. Under Cook, Apple's stock increased over 18-fold, with annual revenues and profits growing to approximately $416 billion and $112 billion. Despite financial success, Apple struggled to launch innovative products, with the most notable being wireless earbuds. Cook's leadership lacked the charisma of his predecessor, leading to a perception of blandness in the company's direction and product offerings.
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