Apple is set to announce a new dedicated gaming app during WWDC 2025, with a release anticipated in September. This move aims to address the previously limited gaming experience on iOS and macOS, which predominantly featured simpler casual games. Inspired by Xbox's model, the app will serve as a central hub for Apple users, integrating features such as leaderboards, achievements, and multiplayer functions, while also connecting with Apple Arcade. The timing appears strategic, coinciding with the potential release of the Nintendo Switch 2, suggesting Apple is looking to establish a stronger foothold in the gaming market.
For some, Apple gaming is a contradiction in terms. While iPhones have the capacity for high-definition games, they mainly get simpler casual games.
Rumor has it this will change soon with a new dedicated Apple gaming app, which may arrive just days after the launch of the Switch 2.
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