The triumphs and failures of Apple without Steve Jobs
Briefly

The triumphs and failures of Apple without Steve Jobs
"Foremost among Apple's achievements in the first post-Steve era was the Mac itself. Yes, Jobs was the one who took over the Mac project in 1982... But when it came time to build the Mac into a thriving platform and business, Apple's cofounder resisted most suggestions because they conflicted with his idealized notion of what the Mac could be."
"Once Jobs was gone, replaced by former Apple Europe director Jean-Louis Gassée, the Mac business took off, finally eclipsing the sales of the Apple II. The introduction of the slot-laden Mac II series in 1987 led to dramatic growth."
Steve Jobs was ousted from Apple in 1985, leading to a period of innovation and adaptation for the company. Despite common narratives, Apple made significant advancements during his absence, including the development of the Mac and the PowerBook. The Mac, initially shaped by Jobs, flourished under new leadership, surpassing the sales of the Apple II. This era, often overlooked, was crucial for Apple's survival and laid the groundwork for its future success as a leading technology company.
Read at The Verge
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