"Japan is one of the most sophisticated mobile markets in the world. With AppArena, we're not just adding another icon to the Home Screen - we're bringing a new, AI-driven layer on top of the existing app ecosystem."
"You can spend minutes searching for the right app, or you can just ask Game Genie and have it done in seconds."
Aptoide has launched AppArena, the first tailored alternative iOS game store for Japan, following regulatory changes from the Mobile Software Competition Act of 2025. This launch is in partnership with BBSS Corporation, a SoftBank group company. AppArena offers features like curated discovery articles, cashback on in-app purchases, cloud-based game trials, and the Game Genie AI for personalized recommendations. Aptoide CEO Paulo Trezentos emphasized the innovative, AI-driven approach to enhance the mobile app ecosystem in Japan.
Read at GSMArena.com
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