Apple Prepares to Introduce Ads in Maps
Briefly

Apple Prepares to Introduce Ads in Maps
"Apple is considering implementing ads in its Maps app starting in 2025, following Google's long-standing practice of displaying paid search results in its map service."
"The new 'Suggested Places' feature in iOS 26.5 Beta 1 is designed to suggest locations based on local trends and recent searches, with plans for future paid advertising."
"When opening the Maps app, users will see a new start screen indicating that ads may appear based on their approximate location and current search terms."
"Apple emphasizes that the displayed ad content will not be linked to user accounts, ensuring that usage data is neither stored nor shared with third parties."
Apple Maps is set to introduce advertising features, similar to Google Maps, beginning in 2025. The iOS 26.5 beta version includes a 'Suggested Places' feature that will suggest locations based on local trends and searches, paving the way for paid advertisements. Users will be informed that ads may appear based on their location and search terms. Apple assures that ad content will not be linked to user accounts, maintaining privacy by not storing or sharing usage data with third parties.
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