Apple's stock has dropped 20% in 2023, now trailing behind Nvidia and Microsoft in market capitalization at $3 trillion. Factors contributing to this decline include a proposed 25% tariff on imported iPhones and delayed AI feature launches. Apple's historic success lies in the iPhone's uninterrupted dominance since 2007. The extensive presence of 2.3 billion Apple devices supports its services sector, particularly the App Store. However, with stagnant revenue growth at only 5%, and heightened regulatory scrutiny, Apple faces unprecedented challenges threatening its established business model.
Apple's stock has dropped 20% in 2023, slipping from its $3 trillion market cap as economic pressures and tariffs threaten its profitability.
With the prospect of a 25% tariff on iPhones, Apple's significant profit margins could be at risk, complicating its future in an increasingly competitive market.
Despite the challenges, Apple's services business thrives, drawing strength from a vast user base of 2.3 billion devices, fueling its App Store revenues.
As regulatory scrutiny looms and revenue growth slows to 5%, Apple faces its toughest challenges in years, raising questions about its competitive edge.
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