Apple has launched its online store in Saudi Arabia, allowing direct purchases for users. The online store includes support and engraving services in Arabic. Apple will also release its Store app in the country, with plans to establish physical retail locations by 2026. Previously, Apple products were purchased only through authorized resellers. This expansion fits a broader trend, as several tech companies are increasing investments in Saudi Arabia despite the country's ongoing human rights concerns.
Apple has launched its online store in Saudi Arabia, allowing users to browse and purchase Apple products online for the first time. The store will feature support and engraving in Arabic.
The store launch is part of Apple's broader expansion in Saudi Arabia, which will also include the release of its Store app and plans for physical retail locations in 2026.
Previously, consumers in Saudi Arabia could only buy Apple products through authorized resellers, marking a significant shift with direct sales now available online.
Apple's expansion occurs alongside a trend of increased investments from tech companies in Saudi Arabia, despite ongoing human rights issues within the country.
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