Apple

Apple

Goldman Sachs' Chief Equity Strategist Peter Oppenheimer has called the recent sell-off in U.S. tech stocks a rare 'buying opportunity,' suggesting that the current market conditions may favor investment in this sector.

Lithium-ion batteries generally degrade fastest when held at a high state of charge, which means keeping your iPhone or your Mac's battery at 100 percent accelerates the chemical wear that permanently reduces its actual capacity over time.

The MacBook Air maintained its place on the throne as 'Most Popular Notebook,' with Apple boosting memory to 16GB while pruning $100 off the cost.

Dark Matter first premiered in 2024, following the story of physics professor Jason Dessen, who gets abducted by a version of himself from another timeline.

Finder Guy is an adorably chunky, dual-toned blue creature with a rounded head and a perpetual smile. Apple is being fairly tight-lipped about him; he hasn't been officially announced or acknowledged by the company.

Apple is, in this type of environment, really going to try and maximize gross profit dollars, not gross margins. And that is through pricing, that is through supply chain actions.

Apple remains one of the few PC companies that's still firmly committed to the idea of personal computing, showcasing its agility and relevance in the tech landscape.

"It truly revolutionized music, and it really gave us a whole different perspective of what services can do," Cue said.