"A "Tesla bonus" Once the VAT increase kicked in at the start of 2026, Tesla Norway's sales cooled almost immediately, as noted in a CarUp report. Tesla's response was swift, with the electric vehicle maker rolling out what it calls a "Tesla bonus." This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model."
"The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup."
Tesla Norway implemented a 'Tesla bonus' to counteract a VAT increase that reduced demand at the start of 2026. The incentive cuts prices by up to 50,000 kronor across eight model variants, covering all Model Y versions and most Model 3 trims except the base entry model, effectively restoring pre-VAT pricing for best-selling vehicles. The company also offers promotional financing with model-dependent interest rates for up to three years. The incentives apply to orders placed January 9–March 31, 2026, with delivery by the end of the first quarter. Norway's market is highly electrified, with 96% of 2025 new-car sales fully electric and strong Tesla Model Y performance.
Read at TESLARATI
Unable to calculate read time
Collection
[
|
...
]