I like this point a lot. How are we going to promote positive mental HEALTH activities, like reading, when we don't, as a society, celebrate books fully? Rather, choosing to celebrate every last person who worked on the latest Marvel movie, or Tik Tok flash in the pan.
Imagine a prize was given out for editors, agents, or book jacket designers and a healthy competition grows out of it between people in the book industry. The competition evolves vertically into tech, and horizontally into other analog book forms and book-centric arenas. This reminds me of the type of work Dave Eggars does; does anyone remember the dozens of cover variations for his book "The Every"? We need more of that energy.