#youtube-shorts

#youtube-shorts

Buffer now supports scheduling for YouTube Shorts - yay! It's really easy and free. Follow these simple steps to share your videos. Step 1: Connect your YouTube account to your Buffer account Open up your Buffer account on a desktop or your app to get started - and if you don't have one, sign up here. Step 2: Select the "Add Channels" button on the bottom left-hand side of your dashboard. You have the option to connect to a variety of social platforms and marketing channels within Buffer.

YouTube announced a batch of upcoming features during its "Made on" event today, some of which are focused on giving creators new ways to make money on the platform. You can check out more information about upcoming updates for livestreaming and AI features in our other posts, but there are a few other monetization changes coming in the future that could give viewers new ways to find products online and switch up the ads you see linked out by creators.

A big driver for us is that we're constantly seeing CPMs around $5 on Shorts compared to around $10 to $12 on Meta's Reels and TikTok. So YouTube Shorts is an easy lever for efficient, incremental reach.