#skin-care-brands

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WWD
4 months ago
Marketing

10 Dermatologists Driving Growth for Skin Care Brands on TikTok

Dermatologists are top creators for social media skin care brands.
There is a big opportunity for dermatologists to expand their content in the makeup and haircare sectors. [ more ]
WWD
7 months ago
Marketing

L'Occitane Brands Are Seeing the Fastest Earned Media Value Growth in Skin Care

L'Occitane International owns the three fastest-growing skin care brands by earned media value - Sol de Janeiro, Erborian, and L'Occitane en Provence.
The brands' EMV growth is driven by investments in creator retention and acquisition, as well as giving creators autonomy in promoting the products. [ more ]
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