#misleading-labels

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Privacy professionals
fromAdExchanger
11 hours ago

What Regulators Talk About When They Talk About Ad Tech | AdExchanger

Privacy regulators emphasize protecting children, honoring opt-outs, and ensuring companies are transparent about data collection practices.
Marketing
fromThe Cool Down
16 hours ago

'No AI' is the new message brands are leaning into to woo disgruntled customers

Brands are leveraging consumer skepticism towards AI to promote authenticity in marketing.
Marketing tech
fromForbes
3 hours ago

5 Ways To Regain Trust In Your Marketing Metrics

Many B2B marketing leaders lack trust in their company's marketing measurement, highlighting a significant data confidence gap.
fromThe Verge
3 hours ago

The case for banning cookie banners

Cookie banners have become bloated and useless, creating a new kind of interaction that means trouble all over the web. The only solution is to get rid of them, and do it now.
Digital life
#ai
fromFuturism
1 day ago
Artificial intelligence

Why Is the New York Times Laundering the Reputation of a Sleazy AI Startup That's Selling GLP-1s via a Dishonest Dumpster Fire of Fake Doctors, Phony Before-and-After Pictures, a Warning From the FDA, and Other Glaring Red Flags?

Marketing tech
fromAdExchanger
1 day ago

AI Has Already Decided: First-Party Data Will Define Advertising's Agentic Era

AI has resolved the debate on third-party cookies, emphasizing the necessity of first-party data for effective decision-making in advertising.
Law
fromAdExchanger
6 days ago

AI Is Moving Fast. The Law, Not So Much | AdExchanger

AI technology is advancing rapidly, outpacing legal frameworks and creating challenges in regulation and data management.
fromExchangewire
2 weeks ago
EU data protection

The Stack: Ads, Accountability, and AI

Growing scrutiny over platform responsibility and advertising integrity is reshaping the future of AI and digital advertising.
Artificial intelligence
fromFuturism
1 day ago

Why Is the New York Times Laundering the Reputation of a Sleazy AI Startup That's Selling GLP-1s via a Dishonest Dumpster Fire of Fake Doctors, Phony Before-and-After Pictures, a Warning From the FDA, and Other Glaring Red Flags?

Medvi, an AI-driven pharmaceutical company, is reportedly on track for $2 billion in sales with minimal human staff, raising concerns about its legitimacy.
Marketing tech
fromAdExchanger
1 day ago

AI Has Already Decided: First-Party Data Will Define Advertising's Agentic Era

AI has resolved the debate on third-party cookies, emphasizing the necessity of first-party data for effective decision-making in advertising.
Law
fromAdExchanger
6 days ago

AI Is Moving Fast. The Law, Not So Much | AdExchanger

AI technology is advancing rapidly, outpacing legal frameworks and creating challenges in regulation and data management.
#meta
Social media marketing
fromForbes
1 day ago

The Meta Trial And Navigating The Post-Addiction Landscape For Brands

Meta faces legal challenges regarding social media addiction, potentially altering advertising practices and brand strategies on these platforms.
Law
fromwww.cnbc.com
4 days ago

Meta, Google under attack as court cases bypass 30-year-old legal shield

Meta and Google face legal challenges undermining their protections under Section 230, particularly regarding child safety and content moderation.
Tech industry
fromThe Atlantic
1 week ago

A Landmark Verdict Against Meta and Google

Meta and Google were found liable for creating addictive products that harmed a young woman's mental health, resulting in a $3 million verdict.
Social media marketing
fromDigiday
5 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
Social media marketing
fromForbes
1 day ago

The Meta Trial And Navigating The Post-Addiction Landscape For Brands

Meta faces legal challenges regarding social media addiction, potentially altering advertising practices and brand strategies on these platforms.
Privacy professionals
fromwww.bbc.com
21 minutes ago

Ex-Meta worker investigated for downloading 30,000 private Facebook photos

A former Meta employee is under investigation for downloading 30,000 private Facebook images using a program to bypass security checks.
Law
fromwww.cnbc.com
4 days ago

Meta, Google under attack as court cases bypass 30-year-old legal shield

Meta and Google face legal challenges undermining their protections under Section 230, particularly regarding child safety and content moderation.
Tech industry
fromThe Atlantic
1 week ago

A Landmark Verdict Against Meta and Google

Meta and Google were found liable for creating addictive products that harmed a young woman's mental health, resulting in a $3 million verdict.
Social media marketing
fromDigiday
5 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
#branding
Web design
fromMajic 102.3
1 day ago

How speed is redefining modern branding in today's world

Speed is essential for branding; fast-loading websites enhance professionalism and improve search rankings.
fromFortune
2 days ago
Marketing

The corporate 'storyteller' is marketing's newest messiah-and just as hollow as every buzzword before it | Fortune

Web design
fromMajic 102.3
1 day ago

How speed is redefining modern branding in today's world

Speed is essential for branding; fast-loading websites enhance professionalism and improve search rankings.
Marketing
fromFortune
2 days ago

The corporate 'storyteller' is marketing's newest messiah-and just as hollow as every buzzword before it | Fortune

The Storyteller has emerged as a new branding concept, embodying wisdom and insight into the human condition amidst consumer distrust.
fromApaonline
1 day ago

How to Deal with Online Virtue Signaling

Virtue signaling often manifests in social media posts that aim to elevate one's moral standing without genuine commitment to the cause, leading to frustration among observers.
Philosophy
Law
fromwww.theguardian.com
2 days ago

I always considered social media evil': big tobacco whistleblower on tech's addictive products

Jeffrey Wigand compares social media companies' practices to the tobacco industry's targeting of children and negligence regarding addiction and harm.
fromwww.npr.org
4 days ago

Verdicts against Meta and Google may bring a new era of big tech accountability

"We appealed and appealed and lost every appeal. And then the case was ultimately dismissed."
US news
#social-media
Psychology
fromPsychology Today
1 week ago

New Research: Some People Really Do Fall for Corporate BS

Employees impressed by corporate gibberish perform poorly in decision-making and confuse it with business savvy.
Online marketing
fromMakeUseOf
6 days ago

No, it's not your microphone - this is how advertisers know what you want

Advertisers use data from your online behavior, not microphone recordings, to deliver targeted ads accurately.
Marketing tech
fromEMARKETER
1 day ago

Most consumers say ads would undermine the trust they're placing in AI search results

63% of US adults trust AI search results less when ads are present.
Marketing
fromMoz
16 hours ago

Brand Bias in Prompts: An Experiment

The experiment analyzed three types of prompts related to SEO tools: brand, soft-brand, and non-brand.
Women in technology
fromAdExchanger
2 weeks ago

What Happens When A Brand Fails To Deliver On Its Basic Promise | AdExchanger

FedEx's delivery reliability is questioned when time-sensitive medications are not delivered on time, undermining customer trust.
Privacy professionals
fromPCMAG
2 days ago

Use Perplexity? Lawsuit Accuses It of Sharing Personal Data With Google and Meta Without Permission

Perplexity faces a lawsuit for allegedly sharing user data with Google and Meta without consent, violating privacy rights.
fromTheregister
4 days ago

AI models will deceive you to save their own kind

We asked seven frontier AI models to do a simple task. Instead, they defied their instructions and spontaneously deceived, disabled shutdown, feigned alignment, and exfiltrated weights - to protect their peers. We call this phenomenon 'peer-preservation.'
Artificial intelligence
#programmatic-advertising
Marketing tech
fromThe American Prospect
1 day ago

Why We're Removing Our Programmatic Ads - The American Prospect

Programmatic advertising will be removed from The American Prospect's website to respect reader privacy and improve user experience.
Marketing tech
fromDigiday
6 days ago

As programmatic faces signal degradation, agentic advertising offers a solution

Traditional programmatic advertising is struggling due to fragmentation and privacy issues, necessitating a new infrastructure for better efficiency and outcomes.
fromDigiday
1 week ago
Marketing tech

Future of Marketing Briefing: A cynic's guide to the most transparent dispute in programmatic history

Marketing tech
fromThe American Prospect
1 day ago

Why We're Removing Our Programmatic Ads - The American Prospect

Programmatic advertising will be removed from The American Prospect's website to respect reader privacy and improve user experience.
Marketing tech
fromDigiday
6 days ago

As programmatic faces signal degradation, agentic advertising offers a solution

Traditional programmatic advertising is struggling due to fragmentation and privacy issues, necessitating a new infrastructure for better efficiency and outcomes.
Marketing tech
fromDigiday
1 week ago

Future of Marketing Briefing: A cynic's guide to the most transparent dispute in programmatic history

Transparency disputes in programmatic advertising reveal deeper control issues among major holding companies and The Trade Desk.
Marketing
fromEntrepreneur
4 days ago

How to Navigate Brand Authenticity in the Age of AI Slop

Originality and authenticity in content are essential for brands to stand out in a saturated market dominated by low-quality AI-generated content.
Psychology
fromPsychology Today
2 weeks ago

What's Behind the Fake Review

Fake content spreads rapidly due to emotional triggers and biases, necessitating critical thinking over social proof in decision-making.
Marketing tech
fromwww.businessinsider.com
16 hours ago

Medvi, the AI-powered telehealth company, is fueled by ads from doctors who don't appear to exist

Medvi, an AI telehealth startup, generated $401 million in revenue last year and is projected to reach $1.8 billion this year, leveraging affiliate marketing.
#antitrust
Marketing
fromForbes
5 days ago

To Get Powerful Publicity, Build A Narrative Strategy

Building a clear, consistent narrative strategy is essential for organizations to connect with stakeholders and achieve sustainable success.
Marketing tech
fromAdExchanger
1 day ago

DSP-ite The Trade Desk Backlash, Buyers Aren't Budging; Publicis Goes Full-Court in Sports | AdExchanger

Brand marketers remain skeptical of DSPs' transparency despite efforts from competitors to shift ad spend.
fromEntrepreneur
3 weeks ago

Half of Top-Selling Supplements Don't Contain What's on the Label. This Company Has a Solution.

When you purchase the top-selling creatine gummies on Amazon, you expect to get what you pay for. But a recent study found that four out of six popular brands contained virtually no creatine at all. In the case of the worst offender, customers would need to consume 2,000 gummies to get the advertised 5-gram dose. Still, combined these products sell over 50,000 units monthly and boast 4.4+ star ratings.
Public health
#ftc-enforcement
Online marketing
fromYahoo News
3 weeks ago

FTC Tells Car Dealers to Stop Advertising Prices That Don't Reflect Reality

The FTC warned 97 auto dealership groups that advertised prices must include all mandatory fees and reflect actual customer costs, prohibiting deceptive drip pricing practices.
Online marketing
fromYahoo News
3 weeks ago

FTC Tells Car Dealers to Stop Advertising Prices That Don't Reflect Reality

The FTC warned 97 auto dealership groups that advertised prices must include all mandatory fees and reflect actual customer costs, prohibiting deceptive drip pricing practices.
Online marketing
fromYahoo News
3 weeks ago

FTC Tells Car Dealers to Stop Advertising Prices That Don't Reflect Reality

The FTC warned 97 auto dealership groups that advertised prices must include all mandatory fees and reflect actual customer costs, prohibiting deceptive drip pricing practices.
Online marketing
fromYahoo News
3 weeks ago

FTC Tells Car Dealers to Stop Advertising Prices That Don't Reflect Reality

The FTC warned 97 auto dealership groups that advertised prices must include all mandatory fees and reflect actual customer costs, prohibiting deceptive drip pricing practices.
Deliverability
fromThe Conversation
3 weeks ago

Sick of spam marketing texts and emails? This is how to stop them

Australia's Spam Act prohibits unsolicited commercial electronic messages and requires clear unsubscribe options, with violations resulting in significant penalties like Lululemon's A$702,900 fine.
UK news
fromCity AM
4 weeks ago

Social media giants must do more to stamp out scam ads

AI-driven fake advertising on social media platforms costs UK consumers and payment providers millions annually, with scam ad impressions projected to nearly triple by 2030 while social media platforms profit significantly from this fraudulent activity.
#ad-tech
Marketing tech
fromDigiday
4 days ago

After The Trade Desk's audit row, rivals rush to pitch features and transparency chops

Transparency crises in ad tech prompt competitors to pitch their services, but buyers remain skeptical and focused on value over transparency claims.
Marketing tech
fromExchangewire
5 days ago

Agentic AI, Quality, and Courtroom Battles: What's Rewriting the Rules of Ad Tech in 2026? - ExchangeWire.com

AI and privacy regulations are significantly transforming the ad tech industry as it moves towards 2026.
Marketing tech
fromDigiday
4 days ago

After The Trade Desk's audit row, rivals rush to pitch features and transparency chops

Transparency crises in ad tech prompt competitors to pitch their services, but buyers remain skeptical and focused on value over transparency claims.
Marketing tech
fromExchangewire
5 days ago

Agentic AI, Quality, and Courtroom Battles: What's Rewriting the Rules of Ad Tech in 2026? - ExchangeWire.com

AI and privacy regulations are significantly transforming the ad tech industry as it moves towards 2026.
Marketing tech
fromExchangewire
4 days ago

The Stack: AI Surges while Social Platforms Face Scrutiny

AI is growing rapidly, streaming models are evolving, and regulatory pressures on platforms are increasing globally.
#influencer-marketing
Social media marketing
fromForbes
3 weeks ago

Influencers Spread 'Toxic' Brand Information

Social media influencers spread brand-related misinformation more toxically than ordinary users, with their engaged communities rallying behind inaccurate posts without verification.
Social media marketing
fromForbes
3 weeks ago

Influencers Spread 'Toxic' Brand Information

Social media influencers spread brand-related misinformation more toxically than ordinary users, with their engaged communities rallying behind inaccurate posts without verification.
Marketing
fromThedrum
3 weeks ago

The Legal Issues That Influencers and Marketers Must Get Right

Influencer marketing has grown into a $10 billion industry requiring complex legal agreements and regulatory compliance to govern brand partnerships and disclosure obligations.
Marketing
fromThedrum
3 weeks ago

The Legal Issues That Influencers and Marketers Must Get Right

Influencer marketing has grown into a $10 billion industry requiring complex legal agreements and regulatory compliance to govern brand partnerships and disclosure obligations.
fromwww.npr.org
3 weeks ago

Helpful or harmful? How to vet tax advice from social media

The person that does get audited does not just get slapped on the hand. You could end up paying penalties and interest in addition to what you owe. In extreme cases, you could also be prosecuted. This tax season, take the time to vet any tax advice you're considering.
Law
Marketing tech
fromNeil Patel
5 days ago

Misleading Marketing Metrics: Are Your Reports Inaccurate?

Traditional marketing metrics are outdated and do not accurately reflect business growth or marketing impact.
Marketing
fromForbes
2 weeks ago

How Good-Loop Has Turned Advertising Into A Force For Good

Good-Loop transforms digital advertising into value exchange by converting ad impressions into nonprofit donations while improving brand performance metrics and reducing campaign carbon footprints.
Privacy professionals
fromTechCrunch
2 weeks ago

Delve accused of misleading customers with 'fake compliance' | TechCrunch

Delve is accused of misleading customers about compliance with privacy regulations, potentially exposing them to legal liabilities.
Marketing
fromThe South African
2 weeks ago

Watchdog finds Checkers Sixty60 TikTok ad misleading

The ARB ruled that Shoprite Checkers' Sixty60 TikTok advert misleads consumers about delivery coverage despite its humorous presentation, violating advertising code standards.
Privacy professionals
fromwww.theguardian.com
2 weeks ago

Meta on trial over child safety: can it really protect its next generation of users?

Meta faces trial allegations that it prioritized profit and engagement over child safety, with evidence showing delays in detecting exploitation and trafficking on its platforms.
Marketing tech
fromPhys
2 weeks ago

Online ad fraud is a feature, not a bug

Online ad fraud significantly undermines digital advertising revenue, consuming over 20% of global ad spend.
fromAol
1 month ago
Social media marketing

Model Calls Out Fashion Brand For Plagiarizing Her Likeness With AI Photos In Controversial Ad

Influencer Melanie Kieback accused a fashion brand of creating an AI-generated lookalike of her to promote products without permission or compensation.
Privacy professionals
fromAdExchanger
3 weeks ago

Hot Takes From FTC Commissioner Mark Meador On Cookies And The Limits Of Self-Regulation | AdExchanger

Self-regulation in ad tech provides limited protection without federal privacy laws, requiring neutral third-party oversight and FTC authority to be effective.
Marketing tech
fromwww.socialmediatoday.com
3 weeks ago

Meta is switching up its ad transparency labels in-stream

Meta is replacing 'Sponsored' labels with smaller 'Ad' tags on Instagram and Facebook, reducing ad transparency visibility while claiming to maintain commitment to user disclosure.
Television
fromPocket-lint
2 months ago

This deceptive TV marketing trick is everywhere - don't fall for it

Motion Plus 120 labeling typically indicates motion interpolation on a 60Hz panel, not a native 120Hz refresh rate, so consoles won't enable 120 FPS.
France news
fromThe Drum
2 months ago

'We applaud this movement of transparency': marketers react to French influencer law

France now requires influencers to disclose digital alterations and paid promotions, with penalties including prison and fines.
Social media marketing
fromEngadget
1 month ago

Meta sues advertisers in Brazil and China over 'celeb bait' scams

Meta sued scam operations in China and Brazil using deepfakes and manipulated celebrity images to promote fraudulent investment schemes and fake health products targeting users globally.
US politics
fromThe Drum
2 months ago

6 suggestions to help fix political advertising on social media

Political advertising on social media should not be banned outright; implement targeted safeguards like restricting buys to official candidates and other measures to reduce misinformation.
US news
fromwww.npr.org
2 months ago

FTC accuses AI search engine of 'rampant consumer deception'

JustAnswer/Pearl allegedly used targeted ads and a chatbot funnel to enroll users in costly recurring subscriptions masked by low join fees and fine-print disclosures.
Marketing tech
fromAdExchanger
4 weeks ago

The Privacy 'Zealots' Were Right: Ad Tech's Infrastructure Was Always A Risk

Digital advertising's granular targeting infrastructure created uncontrollable security vulnerabilities that governments now exploit for surveillance purposes.
Artificial intelligence
fromMarTech
2 months ago

A practical framework for AI disclosure in marketing | MarTech

AI disclosure should be applied on a context-based continuum assessing context, consequence, and audience impact rather than as an absolute yes-or-no requirement.
Artificial intelligence
fromFast Company
1 month ago

Anthropic joins a long list of brands that have vowed to stay ad-free. They don't always keep their word

AI companies are clashing over introducing ads into AI platforms, with Anthropic promoting an ad-free Claude while OpenAI integrates advertising.
#t-mobile
fromAdExchanger
2 months ago

What The FTC's Focus On Age Verification Means For Privacy | AdExchanger

These days, the internet "looks a hell of a lot more like Las Vegas than 'Little House on the Prairie.'" That's how Andrew Ferguson, chair of the Federal Trade Commission, described the online experience of children in his opening remarks for an FTC workshop on age verification last week. The event took place on Wednesday, January 28, which also happened to be Data Privacy Day, an annual "holiday" of sorts to raise awareness about privacy issues and encourage better data protection practices.
Privacy professionals
fromThe Drum
2 months ago

Are faux OOHs fake news? What a giant condom tells us about truth on internet

However, I feel deja vu - cast your minds back to those shocked few days after the Brexit vote, when we all realized that the echo chamber of our social feeds did not actually reflect the diverse views of the whole of the UK. Is this just another example of us realizing everything is not as it seems online? Or maybe it's a case study for the effectiveness of bus-side advertising, but I digress.
Marketing
fromDigiday
2 months ago

A step toward compliance: the creator economy addresses disclosure and liability risks

A new CSIR creator certification standardizes disclosures and compliance, reducing legal risk and influencing brands to prefer certified creators.
Marketing
fromAndroid Police
2 months ago

T-Mobile faces the National Advertising Division's reality check

NAD found T‑Mobile's claims about "10 price hikes", satellite coverage, and "$200 added value" to be exaggerated or insufficiently substantiated.
fromDigiday
2 months ago

Inside the debate over agentic advertising and standards

Digiday attempted to gauge market engagement after the dust had settled, and backers have started to put in the hard yards. First, it's worth a recap of what exactly AdCP is - for some, it's an open-source bridge between today's programmatic infrastructure and the dawn of the agentic era - or, as Digiday's Tim Peterson phrased it, "openRTB for the agentic AI era" (see video below).
Marketing tech
fromInc
2 months ago

The AI Ad Backlash Is Here, and Big Brands Are Leaning In

If we're going to do a partnership with Almond Breeze, we'll just tell people it's really good.
Marketing tech
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