#mfa-websites
#mfa-websites

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Adweek

Marketing

Large Brands Are Still Advertising on Made-for-Advertising Sites

Large brands still advertise on spammy websites despite ad-tech solutions being devised.

MFA websites exploit ad systems, attracting ad dollars without engaging readers. [ more ]

#digital-advertising

Digiday

Online marketing

Adalytics report exposes the intricacies of made-for-advertising sites

Retail media networks drive MFA websites' traffic

DSPs and major holding companies involved with MFAs [ more ]

MarTech

Marketing

The never-ending war against ad fraud | MarTech

Ad fraud, including MFA websites, remains a significant problem despite some improvement, impacting a substantial portion of media budgets. [ more ]

Digiday

Online marketing

Adalytics report exposes the intricacies of made-for-advertising sites

Retail media networks drive MFA websites' traffic

DSPs and major holding companies involved with MFAs [ more ]

MarTech

Marketing

The never-ending war against ad fraud | MarTech

Ad fraud, including MFA websites, remains a significant problem despite some improvement, impacting a substantial portion of media budgets. [ more ]

moredigital-advertising

#programmatic advertising

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

Forbes

Online marketing

Council Post: Illuminating The Dark Corners Of Supply Chains: Is There A Way To Protect Budgets Against Made-For-Advertising Sites?

Publishers monetize inventory on multiple supply-side platforms simultaneously.

MFA websites are flourishing in the ad tech landscape, posing challenges for advertisers. [ more ]

moreprogrammatic advertising

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