Real estate
fromwww.housingwire.com
4 hours agoLiveBy aims to close neighborhood data gap in real estate tech
LiveBy and Repliers integrate boundary, school, and demographic location intelligence into real estate search via a single API add-on.
#location-intelligence
#location-intelligence
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#programmatic-advertising #marketing-technology #data-analytics #digital-marketing #real-estate-technology
Marketing tech
fromExchangewire
3 months agodigitalAudience & Spotzi Launch Global OOH-to-Digital (Re)Targeting Partnership
digitalAudience and Spotzi enable advertisers to convert OOH exposure into privacy-safe digital activation and retargeting across channels using a unified identity and data layer.
Software development
fromBusiness Matters
3 months ago5 Reasons Why Maptive is The Best GIS Platform for Location Intelligence
Maptive transforms spreadsheet location data into fast, browser-based interactive maps and optimized routes, delivering accessible location intelligence without specialized GIS expertise.
Marketing tech
fromExchangewire
5 months agoAdsquare and DistrictNine Partner to Bring Real World Measurement into Programmatic Performance
Adsquare and DistrictNine integrated measurement enabling advertisers in the US and Europe to quantify store visits from digital campaigns using a privacy-first data feed.
fromDigiday
5 months agoHow Walmart, T-Mobile and more turn location data into seamless customer journeys
From pre-visits to in-store engagement, brands and retailers are boosting traffic, conversions and loyalty with location intelligence. Location-based marketing deploys timely notifications and personalized promotions to drive foot traffic, app engagement and incremental revenue. Brands that leverage this mobile-first tactic achieve a 53% higher repeat buyer rate than their peers. Download the playbook to learn: Mobile-first strategies that trigger real-time messaging and promotions How location signals enhance click-and-collect and in-store experiences Use cases and insights from Walmart, T-Mobile, Target and more
Marketing tech
Marketing tech
fromExchangewire
5 months agoTaptap Digital Launches Retail Origins to Help Retailers Win Their Market Through Mobility Data
Retail Origins uses consented, anonymised deterministic mobility data to map true store origin areas, reveal competitor overlap, and improve planning, activation, and reporting for retailers.
Marketing tech
fromExchangewire
8 months agoAdsquare Integrates with Amazon Marketing Cloud to Deliver Location-Intelligence Powered Targeting & Measurement
Adsquare's integration with Amazon Marketing Cloud brings ID-precise geo-behavioural location data into Amazon DSP for real-world-informed targeting and privacy-safe offline conversion measurement globally.
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