#e-commerce-challenges

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Harvard Business Review
3 days ago
Online learning

What Luxury Fashion Can Learn from the Wholesale Flower Market

Online luxury retailers struggle with high losses while trying to maintain brand value and differentiate products in a low-margin online space. [ more ]
Retail Brew
2 months ago
Marketing

Inside Ilia's customer acquisition strategy

Setting a foundation for growth is crucial in today's competitive e-commerce landscape. Brands need to focus on brand building and driving traffic from non-paid channels for sustainable success. [ more ]
Footwear News
6 months ago
Marketing

E-commerce Success in Fashion and Beauty: Navigating Challenges and Seizing Opportunities

Understanding shifting consumer expectations is key for e-commerce success.
Leveraging innovative technologies for an omnichannel shopping experience is crucial for retailers. [ more ]
AdExchanger
2 months ago
Marketing

How One DTC Startup Is "De-risking" Its Business As It Prepares For A Potential TikTok Ban | AdExchanger

TikTok plays a significant role in driving sales for DTC startup CAKES body, prompting the need for channel diversification amidst potential bans and content challenges. [ more ]
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