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#digital-rights
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#youtube
Media industry
fromVariety
3 months ago

YouTube's Super Creators: How MrBeast, Rhett & Link, Michelle Khare, Adam W and More Use the Platform to Power Their Businesses

YouTube significantly contributes to the creator economy, enabling creators to monetize their content and expand their businesses beyond the platform.
Marketing tech
fromEMARKETER
3 months ago

Major YouTube creators aim to draw ad dollars away from TV during Upfronts

YouTube creators aim to attract marketing funds to digital content in the 'Spotter Showcase' event.
Media industry
fromVariety
3 months ago

YouTube's Super Creators: How MrBeast, Rhett & Link, Michelle Khare, Adam W and More Use the Platform to Power Their Businesses

YouTube significantly contributes to the creator economy, enabling creators to monetize their content and expand their businesses beyond the platform.
Marketing tech
fromEMARKETER
3 months ago

Major YouTube creators aim to draw ad dollars away from TV during Upfronts

YouTube creators aim to attract marketing funds to digital content in the 'Spotter Showcase' event.
more#youtube
fromIT Pro
2 weeks ago

Government consults on controversial AI training rules

"This is all about partnership: balancing strong protections for creators while removing barriers to AI innovation; and working together across government and industry sectors to deliver this."
Artificial intelligence
#social-media
Social media marketing
fromDigiday
3 months ago

As political polarization intensifies, agencies struggle to find brand-safe gaming influencers

Content creators are increasingly vocal about politics, impacting influencer marketing dynamics.
The rise of political discourse among influencers has reshaped audience expectations.
Marketing tech
fromBoardroom
4 months ago

How Content Creators Are Shaping the NBA All-Star Experience - Boardroom

NBA All-Star Weekend increasingly integrates content creators, blending sports with social media culture.
Marketing tech
fromForbes
4 months ago

The 2025 Forbes Top Creators List Nomination: The 50 Most Powerful Influencers

Forbes seeks nominations for its 2025 list of influential digital creators until April 15, 2025.
Social media marketing
fromFingerlakes1.com
4 months ago

What we know about TikTok content creators | Fingerlakes1.com

Most TikTok creators don't identify as 'influencers', despite their significant online presence.
Half of all followed accounts on TikTok belong to content creators.
Creators with larger followings tend to post more frequently and share promotions.
Marketing
fromForbes
5 months ago

Top 15 TikTok Accounts: Here's Where To Find These Creators If Ban Happens

The Supreme Court upheld a federal TikTok ban affecting 170 million U.S. users, forcing creators to migrate to other platforms.
Social media marketing
fromDigiday
3 months ago

As political polarization intensifies, agencies struggle to find brand-safe gaming influencers

Content creators are increasingly vocal about politics, impacting influencer marketing dynamics.
The rise of political discourse among influencers has reshaped audience expectations.
Marketing tech
fromBoardroom
4 months ago

How Content Creators Are Shaping the NBA All-Star Experience - Boardroom

NBA All-Star Weekend increasingly integrates content creators, blending sports with social media culture.
Marketing tech
fromForbes
4 months ago

The 2025 Forbes Top Creators List Nomination: The 50 Most Powerful Influencers

Forbes seeks nominations for its 2025 list of influential digital creators until April 15, 2025.
Social media marketing
fromFingerlakes1.com
4 months ago

What we know about TikTok content creators | Fingerlakes1.com

Most TikTok creators don't identify as 'influencers', despite their significant online presence.
Half of all followed accounts on TikTok belong to content creators.
Creators with larger followings tend to post more frequently and share promotions.
Marketing
fromForbes
5 months ago

Top 15 TikTok Accounts: Here's Where To Find These Creators If Ban Happens

The Supreme Court upheld a federal TikTok ban affecting 170 million U.S. users, forcing creators to migrate to other platforms.
more#social-media
Artificial intelligence
fromTechSpot
1 month ago

Cloudflare CEO warns AI and zero-click internet are killing the web's business model

AI and zero-click searches threaten the business model of the web that supported content creators for years.
The shift towards zero-click searches reduces traffic to content creators significantly.
#meta
Los Angeles
fromABC7 Los Angeles
4 months ago

META hosts Oscars watch party with some of the biggest pop culture content creators

The META Oscars watch party united influential content creators to celebrate pop culture and share their reactions during Hollywood's biggest night.
fromBusiness Insider
1 month ago
Social media marketing

Instagram's top executive says the company has spent 'hundreds of millions' of dollars wooing creators

Los Angeles
fromABC7 Los Angeles
4 months ago

META hosts Oscars watch party with some of the biggest pop culture content creators

The META Oscars watch party united influential content creators to celebrate pop culture and share their reactions during Hollywood's biggest night.
fromBusiness Insider
1 month ago
Social media marketing

Instagram's top executive says the company has spent 'hundreds of millions' of dollars wooing creators

more#meta
Media industry
fromDigiday
2 months ago

Creators rethink revenue mix in anticipation of economic slump

Content creators are shifting monetization strategies towards advertisers due to a potential recession, reducing reliance on individual fans.
fromFood & Beverage Magazine
3 months ago

Any Means Possible and Bang Energy Announce Streaming Group's Own Flavor in Brand First

Growing up, it felt like only athletes got to have their faces on products, so it's wavy to see us all on this can.
Beer
Marketing tech
fromInc
4 months ago

Is the Future of the Creator Economy Direct-to-Consumer?

Content creators are shifting from unpredictable revenue sources to direct-to-fan strategies for more stability.
#e-commerce
Marketing tech
fromDigiday
4 months ago

The Trump tariffs are forcing creators to overhaul their side businesses

Trump's tariffs are increasing costs for content creators reliant on foreign manufacturing, affecting product launches and pricing.
Creators are struggling to find affordable manufacturing alternatives in response to tariffs.
Marketing tech
fromDigiday
4 months ago

The Trump tariffs are forcing creators to overhaul their side businesses

Trump's tariffs are increasing costs for content creators reliant on foreign manufacturing, affecting product launches and pricing.
Creators are struggling to find affordable manufacturing alternatives in response to tariffs.
more#e-commerce
#gaming
more#gaming
#tiktok
more#tiktok
fromSocial Media Today
5 months ago

Snapchat Looks to Scoop Up TikTok Users With New Campaign

Snapchat has seen a 50% increase in content creators year-over-year in Q3 2024, demonstrating successful support for creator success on the platform.
Marketing
#influencer-marketing
Marketing
fromAdweek
5 months ago

TikTok Is Silent About How Creators Should Prepare for a Potential Ban but Talent Agencies Are Setting up Their Playbooks

The potential TikTok ban is forcing creators to diversify their platforms, seeking other avenues for content distribution and audience engagement.
Marketing
fromAdweek
5 months ago

TikTok Is Silent About How Creators Should Prepare for a Potential Ban but Talent Agencies Are Setting up Their Playbooks

The potential TikTok ban is forcing creators to diversify their platforms, seeking other avenues for content distribution and audience engagement.
more#influencer-marketing
fromBlack Enterprise
5 months ago

Influencers Sue Capital One On Claims Company Stole Affiliate Marketing Sales

The influencers allege that Capital One's Shopping browser extension misappropriated commissions by systematically taking credit for their marketing efforts through cookie manipulation.
Marketing
Marketing
fromwww.cnn.com
5 months ago

Here's what TikTok users are saying about the looming ban

TikTok creators face uncertainty as a potential ban looms, impacting their income and future opportunities.
TikTok's unique platform has played a significant role in creators' careers and connections.
fromWIRED
8 months ago

The Guy Behind the Fake AI Halloween Parade Listing Says You've Got It All Wrong

We hired some content creators, and while one is from Pakistan, we don't want to reveal their nationalities. If identified, it could hurt citizens of that country.
Miscellaneous
#democratic-national-convention
more#democratic-national-convention
fromForbes
10 months ago

Council Post: Expand Your Reach, Grow Your Audience: A Multi-Platform Strategy For Content Creators

First, creators should aim to be platform-agnostic and distribute their content across multiple platforms, instead of focusing on a single one.
Marketing
fromFuturism
11 months ago

OnlyFans Stars Are Using AI to "Sext" With Their Desperate Simps

Some OnlyFans models are turning to AI chatbots to engage with their clients, replacing traditional hired 'chatters.' NEO Agency's FlirtFlow is one such chatbot making it easier for performers to manage interactions effectively.
Artificial intelligence
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