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fromMiami Herald
1 day ago

Shay Mitchell's Beis Called Out for 'Illegal' Cyber Monday Email Stunt

"I love to see what people come up with for this time of year," one social media user said in a TikTok video shared on Monday, December 1. "But there was one that stood out that said, 'Action required: Fraud alert.' It was from Béis. According to the TikToker-who has a marketing background-the luggage company used this tactic to lure subscribers into clicking into their email blast, only to find that they had extended their Black Friday sale.
Marketing
Marketing
fromParade
1 day ago

Shay Mitchell's Beis Called Out for 'Illegal' Cyber Monday Email Stunt

Béis used deceptive 'Fraud alert' Cyber Monday email subject lines that may violate FTC and CAN-SPAM rules and prompted strong customer backlash.
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