Launching A $60+ Game Seems Like A Bad Idea Right Now
Briefly

Games like Palworld, Lethal Company, and others are gaining popularity on Steam due to their affordable price tags, in contrast to big-budget $60+ games.
Smaller, more focused games are resonating with players who prefer specific experiences over massive, bloated AAA titles, contributing to the success of cheaper games like Helldivers 2.
The success of Helldivers 2, despite not following the traditional AAA game model, is attributed to its lower $40 price point, positive reviews, and word of mouth recommendations.
In a challenging economic climate, the affordability of games plays a significant role in purchasing decisions, making cheaper options more appealing and accessible to a broader audience.
Read at Kotaku
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