The feature stores users' chat history to personalize responses and improve for others, available since OpenAI's announcement in February 2024. Users can also create 'temporary chats' if they don't want certain conversations saved.
Memory feature is separate from specific chats, so deleting a chat will not erase its associated memory. It can be managed by going to Settings > Personalization > Memory in the ChatGPT interface.
Users can leverage ChatGPT's memory feature for various marketing purposes like content marketing, customer persona creation, social media management, customer feedback recall, and analytics and reporting.
To create a temporary chat, users need to click on 'ChatGPT 4' or 'ChatGPT 3.5' for premium accounts and enable 'Temporary chat.' This feature is useful for private dialogues or using third-party information.
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