CMOs are some of the most storied executives in the C-suite. Their roles are complex and head-spinning, requiring grit, bravery, and creative thinking to have a significant impact on business trajectory.
The decisions made by chief marketing officers every day can drastically alter the paths of brands and businesses. Thus, the reality of being a CMO is both daunting and rewarding.
With the second year of the Marketing Vanguard Awards, we celebrate CMOs who demonstrate their indispensable value to CEOs, colleagues, teams, networks, and, by extension, their entire businesses.
Being a CMO demands stamina and a comfort in chaos, as these leaders navigate an ever-evolving marketing landscape, proving their worth against immense pressure and expectations.
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